Improving Patient Engagement in Pharmacy Operations Using Conversational AI
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The Pharmacy industry is changing through significant consolidation, vertical integration and the surge in high-cost specialty medications. Since consumers utilize their pharmacy benefit more than any other part of today's healthcare system, pharmacy patient engagement should be a priority for payers, IDNs, PBMs, specialty pharmacies and hubs.
With the advent of conversational capabilities -the ability to engage individuals with automated conversations tailored to their specific needs- consumers are demonstrating a strong preference for a dialogue-based approach.
This white paper highlights how Conversational AI solutions can improve patient engagement in ways that drive key value related to clinical solutions and pharmacy operations across three key areas:
- delivering strategic solutions to payers
- improving the consumer experience
- driving efficiencies in call center operations
KEY OUTCOMES IN THIS WHITEPAPER
14pp
increase in medication refill rates in a non-adherent Medicare population
97%
vaccine completion rate reported by patients over a 1-week course
$3,500
cost-savings per 500 customer service interactions using text over video