Interactive Text Improves Patient Engagement and Medication Adherence



Health outcomes depend on patients’ adherence to their recommended treatment regimens. But an estimated 40% of patients misunderstand, forget or ignore key healthcare advice. PaxVax needed to ensure adherence to its vaccines dosing schedule, so they leveraged an innovative conversational mobile solution to engage patients where they are and drive improved health outcomes.

Key Takeaways

— 1 —

72% of all patients leveraged preferences to schedule reminders and maximize convenience.

— 2 —

41% of patients took the time to respond to reminders for each dose.

— 3 —

95% of patients reported that they completed the vaccine course.